By Evan Swensen When I first heard Donald Miller say, “If you confuse, you lose,” I stopped in my tracks. I’ve spent decades working with writers and publishers, and I’ve seen that [...]
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by Elizabeth S. Craig, @elizabethspanncraig.com Author branding feels overwhelming when you think of it as marketing, but it’s really just being consistently yourself so readers know what to expect. Describe Your Books Simply [...]
by Nick Bailey @ReedsyHQ Every writer has that moment when they wonder: what would happen if I tried something completely different? Whether it’s Stephen King’s pivot to alternate history with 11/22/63, or Cormac [...]
by Elizabeth S. Craig, @elizabethscraig I’ve made a lot of marketing and social media mistakes, especially when I was just starting out. And since the author who inspired this post is just starting out…I’m not [...]
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